Syed Salam Ahamed is a farmer from Renumakulapalle village in Andhra Pradesh. Initially he only grew ground nuts on his farm and lacked the know-how and means to grow other crops. After seeing improvements using a manual sprayer, Mr. Syed bought a non-Essmart battery-powered sprayer with the hope of using better inputs, but the sprayer was low quality and broke often, requiring a lot spending on repairs. Mr Syed then saw an Essmart Sales Executive demonstrating the ICS Double Pump Sprayer in one of Essmart’s agro-stores. After learning about Essmart’s warranty and after-sales support, he bought a double pump sprayer. With the help of Essmart’s Sales Executive, Syed learnt how to use the sprayer and maintain it properly. He is has had no repair issues and now grows a variety of more profitable crops on his 5-acre field.

Usha Rani is the Manager of Thenkoodu, a Community Managed Resource Centre in Anthiyur, Tamil Nadu. The centre was founded in 2003, and it has grown to become a popular business center for the 32 villages it has members from, by selling different types of agricultural inputs and more recently, Essmart products. Thenkoodu also organizes agricultural training sessions and helps woman through training and micro-finance. Thenkoodu started selling Essmart products in 2017, initially with crop protection and smaller sprayers and later they have added solar lights and improved cookers as well as larger capacity sprayers. Thenkoodu now serves more than a thousand customers who are members of the community managed centre with access to new products, training and business support

Shashank Somanna is a farmer in Virajpet, Coorg. He grows coffee and recently learned about Essmart’s rapid soil test offering via our shops. He usually only puts NPK in his soil as per recommendation from dealers and planters around him. He has not done a soil test earlier as there are no centers nearby. The closest center is about 40 km from his place and it takes a week to get the report. In June, he took a sample from his field and dropped it at a local agro-shop, one of Essmart’s soil collection points. He received his soil test analysis report within 24 hours via SMS. Shashank found out he has boron deficiency in his soil with a microorganism count at 1%. The soil test analysis report helped him understand the exact condition of his soil and take the necessary steps to improve the health of his soil.

Manikandan works at a tailor shop in Vadachittur, a village near Pollachi, Tamil Nadu. Manikandan and his family live in an area that is significant affected by power cuts, and sometimes they do not have electricity at night. He recently purchased a SunKing Pro 300 product from a shop in Essmart’s last mile distribution network for his son who is currently studying for his 3rd standard. With the purchase of the SunKing product, his son is now able to study in the evening, and sometimes the light is used for night-time cooking.